A 450% Increase in Top 3 Google Rankings & 235% Increase in Website Traffic for Pet Service Business
Back in 2023, our Pet Services client partnered with Go Profit Marketing to boost their online visibility and drive more organic growth.
Since then, through our comprehensive SEO strategy, we have successfully delivered significant results, achieving a remarkable increase in Google rankings, quality website traffic and revenue!
Curious to see some specifics of some strategies implemented and the results achieved? Here’s how our ongoing efforts positioned our SEO client for continued organic growth.
THE CHALLENGE
Our client faced the challenge of increasing their national online visibility and driving more organic traffic to their website – the main goal being, of course, to increase sales.
In a highly competitive market, they needed a great SEO strategy to improve their rankings and attract a larger, more targeted audience.
This is where they started:
- about 600 visitors /month;
- the number of unique keywords for which our client appeared in Google’s top 3 results was 12;
- the number of unique keywords for which they appeared on Google’s top 10 results was 101 (the 12 in the top 3, plus 89 in positions #4 – #10).
THE PROCESS
Our approach involved a deep analysis of their current online presence, so a full website audit, competitor analysis, and a lot of keyword research. Based on the data, an SEO plan was hatched! This included a range of SEO tactics, like:
- On-page optimizations, including website content optimization, technical SEO improvements, and schema markup implementation.
- Off-page optimizations, such as obtaining high-quality backlinks from authoritative websites within the same niche, periodic press release distribution to enhance brand visibility, and Google My Business optimizations.
- Content marketing initiatives, including the creation of high-quality, informative content that actually resonates with their target audience.
THE RESULTS
- A remarkable 450% increase in Top 3 Google rankings for their target keywords – from 12 to currently, 66!
- A 235% increase in website traffic, driving more qualified leads and conversions – from 600 to 2000+ monthly visits!
- Improved brand visibility and increased online authority in their industry!
This National SEO case study proves the power of a well-executed SEO strategy in driving real results for businesses seeking to expand their reach and achieve sustainable online growth!
NATIONAL SEO CASE STUDY: THE REAL PROOF IS IN THE NUMBERS
Still not convinced SEO is the way to go? Take a look at these numbers:
And sure, not all the revenue reported comes from SEO — while they do rely on how the website performs in Search, they have a comprehensive email list, make revenue throught referals, etc.
With our efforts though, we were able to boost their income significantly over the past year! From 1 sale via Organic Search in 2023, to 91 completed sales the following year:
A successful partnership between a true SEO expert and a business needing more clients can do wonders! And this national SEO case study serves as a testament to the value of investing in professional SEO services and the potential for significant returns on investment.
Ready to talk about your project? Contact us here!